GRACE KWAK
I design storefronts, marketplace flows, onboarding, and checkout experiences that turn user intent into action. My background in banking and small business helps me design around trust, clarity, and conversion.
CURRENT FOCUS
E-COMMERCE + MARKETPLACES
CERTIFICATE / UI/UX FOR AI PRODUCTS
Stanford Online
LOCATION
BAY AREA · OPEN TO REMOTE
Two-sided business marketplace
UX strategy · Discovery · Filtering · Onboarding
ONE BISON
Redesigning discovery, filtering, and business onboarding for a marketplace connecting values-aligned shoppers with 800+ reviewed companies.
Direct-to-consumer e-commerce
Research · Information architecture · E-commerce UX · UI
BIBLE ART FOR YOU
A mobile-first e-commerce redesign focused on making product discovery, comparison, and checkout easier for shoppers.
Ed-tech · Language learning
Interaction design · Gamification · Mobile UX · Testing
KONIX
Local-services marketplace concept
Research · Marketplace UX · Matching · Prototyping
FINGERPIN
Designing a marketplace concept that helps service professionals evaluate lead quality, prioritize opportunities, and understand when a lead becomes paid.
I came to UX through firsthand experience with customers. I ran a café and learned how small changes to an experience could change business outcomes. Later, as a personal banker, I watched customers struggle with confusing financial tools and high-stakes transactions. Those experiences shaped my focus today: designing clear, trustworthy digital journeys where friction can cost people time, money, and confidence.
More recently, I've expanded that work into AI product UX, studying how designers can balance automation with user control, transparency, and trust.
I'm currently exploring UX design opportunities in e-commerce, marketplaces, fintech, and adjacent product teams.